Press Releases













MERGER CREATES MYSTERY SHOPPiNG POWERHOUSE 


San Diego, CA, June 18, 2014– Best Market Audits (BMA) is part of a significant acquisition byBusiness Evaluation Services (BES) of Bakersfield, California. The new group – BMA, BES, and Customer 1stof North Carolina –now can offer an unprecedented breadth and scope of mystery shopper evaluation services, thanks to over sixty years of combined experience in the customer service evaluation business and access to over 700,000 trained mystery shoppers.

According to the Mystery Shopping Providers Association, “Mystery shopping is the process of measuring and recording specific elements of the customer experience through the use of pre-recruited and qualified consumers (typically independent contractors) who serve as mystery shoppers.”

BES and its Mystery Shopper Services help a wide range of businesses, from banks and auto dealers to retail stores and restaurants enhance customer service. The detailed and objective reports they write help top decision makers understand how customers are being treated. The data is often used to reward top performers and develop or improve training programs.

BMA, formed in Pennsylvania in 1991 by Peter Thorwarth, remains one of the best known mystery shopping services. Due to a dedication to improving service, increasing customer retention and delivering results with a user-friendly online system, BMA’s clients have included AT&T Wireless, Nielson, Corning, JC Penny, and many others. Thorwarth and Carl Phillips, Customer 1st founder, are charter members of the Mystery Shopping Providers Association. Both men will retain leadership positions in their respective companies and within BES.

BES maintains offices in California and North Carolina to better serve national and international clients.

Charles Stiles, CEO of BES and Mystery Shopper Services as well as the host of the Food Network’s Mystery Dinners, said, “The combined knowledge and expertise of Best Market Audits, Customer 1st and my company, BES, is taking our dedication to helping businesses maximize effectiveness to a whole new level.”

About Business Evaluation Services

Business Evaluation Services (BES) inspects what you expect.

BES, in operation since 1996, specializes in mystery shopping, guest satisfaction measurement services, competitive price audits, customer service training programs, and compliance audits for all industries, with offices serving all of North America.

Charles Stiles, former owner and manager of retail gourmet food and gift shops, created the successful tools and services of BES based on experience. BES employees and partners understand first hand that the key to standing out from the competition is a consistent service culture. Creating a service culture begins with rewarding good practices, providing instruction, and fostering a team approach.

If you would like more information about this topic, please contact Peter Thorwarth, BMA Managing Director, at 805-472-4395 or by email at peter@mysteryshopperservices.com.
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ACQUISITION Unites Prominent MYSTERY SHOPPER COMPANIES 
Three of the best known names in the mystery shopping and customer service audit industry bring years of national and international experience under one moniker.

Bakersfield, CA,June 18, 2014– Business Evaluation Services(BES), with offices in Bakersfield and San Diego, has acquired two notable mystery shopping industry brands -Customer1st and Best Market Audits (BMA). The newly formed teamcreates an unprecedented breadth and scope of mystery shopper evaluation services, including over sixty years of combined experience in the customer service evaluation business and access to over 700,000 experienced mystery shoppers. BES maintains offices in North Carolina and California to serve national and international clients.

 According to the MysteryShopping Providers Association, “Mystery shopping is the process of measuring and recording specific elements of the customer experience through the use of pre-recruited and qualified consumers (typically independent contractors) who serve as mystery shoppers.”
 
Shoppers help a wide range of businesses from banks and auto dealers to retail stores and restaurants enhance customer service. The data they collect builds training programs and client services worldwide.
Carl Phillips, founder of Customer 1st and a charter member of the Mystery Shopping Providers Association, and Peter Thorwarth, founder of BMA and expert in evaluation services for education and electronics, will retain leadership positions as within their respective companies.
Charles Stiles, CEO of BES and Mystery Shopper Services as well as the host of Food Network’s Mystery Diners, said, “The combined knowledge and expertise of Best Market Audits,Customer 1st and my company, BES, is taking our dedication to helping businesses maximize effectiveness to a whole new level.”
About Business Evaluation Services
Business Evaluation Services (BES) inspects what you expect.
BES, in operation since 1996, specializes in mystery shopping, guest satisfaction measurement services, competitive price audits, customer service training programs, and compliance audits for all industries, with offices serving all of North America.
Charles Stiles, former owner and manager of retail gourmet food and gift shops, created the successful tools and services of BES based on experience.  BES employees and partners understand first hand that the key to standing out from the competition is a consistent service culture. Creating a service culture begins with rewarding good practices, providing instruction, and fostering a team approach.

If you would like more information about this topic, please contact Charles Stiles at 805-472-4389 or email at charles@mysteryshopperservices.com.
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ACQUISITION TAKES LOCAL MYSTERY SHOPPING COMPANY GLOBAL

Carl Phillips, founder of Greensboro, North Carolina based Customer 1st, sold his company to Business Evaluation Services of California.

Greensboro, NC, June 16, 2014– Customer 1st, one of North Carolina’s premier national mystery shopping
companies, was acquired by Business Evaluation Services (BES) of Bakersfield, California. The newly formed team, which also includes Best Mark Audits (BMA), creates an unprecedented breadth and scope of mystery shopper valuation services, including over sixty years of combined experience in the customer service evaluation business and access to over 700,000 experienced mystery shoppers.

BES maintains offices in North Carolina and California to serve national and international clients, including Customer 1st clients such as Sketchers, International Subway Marketing Group, and Calvin Klein Furniture. Carl Phillips, founder of Customer 1st and a charter member and former board member of the Mystery Shopping Providers Association, will retain his leadership position at Customer 1st. He’s also been named Vice President of Sales within BES.

According to the Mystery Shopping Providers Association, “Mystery shopping is the process of measuring and recording specific elements of the customer experience through the use of pre-recruited and qualified consumers (typically independent contractors) who serve as mystery shoppers.”

Shoppers help a wide range of businesses from banks and auto dealers to retail stores and restaurants enhance customer service. The data they collect builds training programs and client services worldwide.

Charles Stiles, CEO of BES and Mystery Shopper Services as well as the host of the Food Network’s Mystery Dinners, said, “The combined knowledge and expertise of Customer 1st, Best Market Audits, and my company, BES, is taking our dedication to helping businesses maximize effectiveness to a whole new level.”

About Business Evaluation Services

Business Evaluation Services (BES) inspects what you expect. 

BES, in operation since 1996, specializes in mystery shopping, guest satisfaction measurement services, competitive price audits, customer service training programs, and compliance audits for all industries, with offices serving all of North America.

Charles Stiles, former owner and manager of gourmet food and retail gift shops, created the successful tools and services of BES based on experience. BES employees and partners understand first hand that the key to standing out from the competition is a consistent service culture. Creating a service culture begins with rewarding good practices, providing instruction, and fostering a team approach.

If you would like more information about this topic, please contact Carl Phillips, Customer 1st, Managing Director at 336-478-8469 or email at carl@customer-1st.com.